# 3 Emerging Social Media Strategies Businesses Must Know to Grow

- Link: https://www.widthness.com/3-emerging-social-media-strategies-businesses-must-know-to-grow/
- Published: 2023-05-06T09:15:24-05:00
- Author: Curated by John Wysocki

Photo caption: “Deinfluencing” is on the rise, with consumers looking to social media influencers who are providing honest and authentic opinions. — Getty Images / Alistair Berg. Article by Jackie Chiquoine. CO by US Chamber of Commerce – April 19, 2023. Why it matters: “Deinfluencing,” which warns against overconsumption, is more than a trend. The influencer economy is evolving to favor more honest opinions and authentic voices. Despite a learning curve, adopting new tools like social commerce or shoppable video can help businesses stay ahead of market demands. Social media gets brands even closer to their consumers, and tools like artificial intelligence (AI) can help streamline conversations to maximize sales conversions. Click here to view original web page at www.uschamber.com Curated by John Wysocki See Full Bio