# 5 Small Businesses Leveraging the Mocktail Trend to Grow Their Businesses

- Link: https://www.widthness.com/5-small-businesses-leveraging-the-mocktail-trend-to-grow-their-businesses/
- Published: 2023-01-12T09:00:38-06:00
- Author: Curated by John Wysocki

Photo caption: Spanning throughout the year but especially during “Dry January,” the consumer desire for going alcohol-free and opting for mocktails is growing. Photo credit: Getty Images / Catherine Falls Commercial. Article by Emily Heaslip. US Chamber of Commerce – January 06, 2023. With ‘Dry January’ emerging as a year-round lifestyle choice, these small businesses are leveraging the alcohol-free movement to grow their businesses and stake a claim in this growing market. “Dry January” is a growing movement during which participants pledge to forgo alcohol for all 31 days of the month. In 2022, 20% of adults in the U.S. planned to participate in Dry January, citing motivations such as cutting back on spending, improving their health, or losing weight. […] Click here to view original web page at www.uschamber.com