7 Forward-Thinking Sales Strategies to Embrace in 2026

Image credit: AI-generated image via Freepik. Article by Emily Heaslip. CO by US Chamber of Commerce – December 17, 2025.

As business leaders start to look forward to the new year, it’s worth taking stock of how B2B and B2C sales strategies are evolving. The influx of AI is disrupting the buyer’s journey and the sales team’s ability to perform. Plus, strong sales and marketing collaboration with an emphasis on social selling are the main ingredients for success in 2026. […]

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