# Applying blockchain to digital advertising

- Link: https://www.widthness.com/applying-blockchain-to-digital-advertising/
- Published: 2023-05-10T09:00:13-05:00
- Author: Curated by John Wysocki

Article by Erica Techo. UGA Today – May 2, 2023. New study checks potential applications, anti-fraud possibilities of blockchain The same technology that secures cryptocurrency systems could also protect users from invasive and predatory advertising, according to a new study from researchers at the University of Georgia. Many consumers don’t understand how their data is used in digital advertising. […] Click here to view original web page at news.uga.edu Curated by John Wysocki See Full Bio