# Constant Contact Wants to Help SMBs Monetize Content Via AI

- Link: https://www.widthness.com/constant-contact-wants-to-help-smbs-monetize-content-via-ai/
- Published: 2023-07-15T09:00:41-05:00
- Author: Curated by John Wysocki

Photo caption: Marketing technology company Constant Contact helps businesses execute and manage their email, SMS (text messaging), and social media communications with their customers. Photo credit: Getty Images / d3sign. Article by Mark Hamstra. CO by US Chamber of Commerce – June 21, 2023. Chief Product Officer for the marketing technology company on vastly simplifying campaign creation for small businesses across email, text, and social media. Why it matters: 70% percent of executives in a recent Gartner poll said that their organization is in investigation and exploration mode with generative AI, which produces original content from just a key phrase or brief description. Many of those generative AI investments are directed at customer experience and retention, according to 38% of Gartner poll respondents. 26% of Gartner poll respondents said their investments in generative AI were meant to drive revenues. […] Click here to view original web page at www.uschamber.com Curated by John Wysocki See Full Bio