From better products to a better society: designing for the circular economy

Photo by Harry Shelton on Unsplash. Article by Ella Jamsin, Independent Consultant & Researcher. Medium: Circulate (Ellen MacArthur Foundation) – December 2, 2021.

When you think of design, what images come to your mind? If you recently visited a design museum, you might think of a beautiful chair, a resourceful backpack, or a futuristic-looking car. Most likely you think predominantly of tangible objects. With a little luck, or for example, assuming you are familiar with the concept of a circular economy, your idea of design might also include services, such as leasing schemes or a maintenance contract. Over the past decades though, industrial design has been expanding to incorporate ever wider scopes, such as organisations and neighbourhoods. […]

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