# Holiday Trends Your Business Should Know for Black Friday 2023 (and Beyond)

- Link: https://www.widthness.com/holiday-trends-your-business-should-know-for-black-friday-2023-and-beyond/
- Published: 2023-11-25T09:30:46-06:00
- Author: Curated by Theresa Wysocki

Photo caption: Black Friday / Cyber Monday shopping has moved beyond buying for holiday gift-giving. Self-gifting is a growing trend, and many shoppers also want to give to charity. Photo credit: Getty Images / Oscar Wong. Article by Mark Hamstra. CO by US Chamber of Commerce – November 20, 2023. Why it matters:  U.S. Consumers plan to spend an average of $567 during Black Friday/Cyber Monday shopping events, up 13% from last year, according to Deloitte. Millennial consumers are poised to be the most active shoppers, accounting for 43% of spending during the kickoff to the holiday selling season. This year self-gifting will be big among both Millennials and Gen Z. […] Click here to view original web page at www.uschamber.com