# Oura CMO on How a Product Designed to Deliver Hyper-Personalized Health Results Scaled Into Big Retailers Like Target

- Link: https://www.widthness.com/oura-cmo-on-how-a-product-designed-to-deliver-hyper-personalized-health-results-scaled-into-big-retailers-like-target/
- Published: 2024-09-24T10:00:39-05:00
- Author: Curated by Theresa Wysocki

Photo caption: The Oura ring can be purchased across mass retailers like Target and Amazon, with an in-store sizing display at Target for brick-and-mortar shoppers. — Oura. Article by Jackie Chiquoine. CO by US Chamber of Commerce – September 18, 2024. The wearable tech brand tapped into wellness trends to deliver on growing consumer interest in precision health technology. In a consumer economy increasingly focused on health and wellness, Oura has distinguished itself with a product that melds advanced technology and user-friendly design to deliver personalized insights on sleep activity, heart health, and more. […] Click here to view original web page at www.uschamber.com