Skims valued at $4 billion

Photo credit: Kevin Mazur / Getty Images for SKIMS. Article by Cassandra Cassidy. Morning Brew – July 20, 2023.

Bet Ryan Seacrest didn’t see this coming when he decided to produce Keeping Up With The Kardashians in 2007. Skims, the shapewear and intimates brand founded by Kim Kardashian, reached a $4 billion valuation this week, according to the New York Times. Now worth more than twice Victoria’s Secret (shhh), Skims is getting ready for its call-up to the big leagues: an IPO. […]

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