Snap opens up its AR tools to retailers and enterprise businesses

Image: Snap. Article by Kyt Dotson. SiliconANGLE – March 23, 2023.

Snap Inc., the company behind the video-messaging app Snapchat, today announced it’s launching a new division that will offer its augmented reality solutions to retailers and businesses so they can integrate them into their apps. Augmented Reality Solutions for Business, or ARES, will allow businesses to adapt Snap’s AR features for their apps and websites in order to help them to attract customers and build more immersive experiences. […]

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