# Taco Bell and KFC are feeling the pressure from price-conscious consumers

- Link: https://www.widthness.com/taco-bell-and-kfc-are-feeling-the-pressure-from-price-conscious-consumers/
- Published: 2024-02-10T09:00:07-06:00
- Author: Curated by John Wysocki

Photo caption: A Taco Bell restaurant in New York. Photo credit: Michael Nagle / Bloomberg / Getty Images. Article by Jordan Valinsky. CNN: Business – February 7, 2024. New York (CNN) — Taco Bell, KFC and Pizza Hut’s parent company is facing the same problem as its rivals: Fast food is getting too expensive and consumers are pushing back. Yum Brands, which owns all three chains, reported Wednesday weaker-than-expected sales in the fourth quarter. Despite the […] Click here to view original web page at www.cnn.com Related articles: Taco Bell, KFC parent company blames poor sales on Middle East conflict – The Hill KFC-parent Yum sales hit by weak US consumer, Middle East conflict – Reuters Yum Brands disappoints as Middle East conflict weighs on sales growth – CNBC