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Shein and Temu’s battle for US bargain shoppers is getting nasty

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Temu and Shein lawsuits show reality of bitter fight for bargain shoppers

Screenshot: Fashion influencers face backlash after praising working conditions at Shein factory in China. Source: CNN. Article by Michelle Toh. CNN: Business – July 19, 2023.

Hong Kong (CNN) — Temu has sued Shein in the United States, accusing its rival of violating antitrust laws by trying to monopolize suppliers and engaging in other allegedly illegal behavior. The lawsuit, filed Friday in Massachusetts federal court, is a dramatic escalation of a contentious legal battle the two fast fashion upstarts have been embroiled in for months. […]