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China orders gaming giants to cut ‘effeminate’ gender imagery

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China orders gaming giants to cut 'effeminate' gender imagery

Photo caption: Shares in Tencent have been battered by China’s crackdown on the gaming sector. Photo credit: Noel Celis AFP. Article by Beijing AFP – Agence France Presse. TechXplore – September 9, 2021.

Chinese authorities have ordered gaming giants to end their focus on profits and cut content perceived to be breeding “effeminacy”, as Beijing tries to direct youth culture, gender ideals and the reach of big tech.

The move is the latest by authorities to tighten their grip on the embattled technology sector […]

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