Expert Advice on Winning Small Business Saturday: Five Tips to Make the Most of the Day

Photo caption: From focusing on selling small brands’ products to creating visually compelling store displays, retailers should consider these expert sales strategies for the holiday season. Photo credit:  Getty Images / EasyBuy4u. Article by Mark Hamstra. US Chamber of Commerce – November 04, 2022.

Small Business Saturday provides retailers with opportunities to drive sales and attract new customers.

Consumers doubled down on their support of small businesses during the pandemic, and local merchants can leverage that momentum with the right strategies this holiday season, particularly on Small Business Saturday, the mega shopping day for SMBs. Here, experts share tips on how to optimize the opportunities this November 26. […]

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