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Starbucks and Amazon team up on their first store, but I can’t see what’s in it for Starbucks

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Starbucks and Amazon team up on their first store, but I can’t see what’s in it for Starbucks

Article by Mark Wilson. Fast Company – November 18, 2021.

For the first time ever, the $133 billion coffee giant Starbucks and the $1.8 trillion dollar retail behemoth Amazon are teaming up on a joint store. It’s one part Starbucks, one part Amazon Go —and opens today in New York City, at 59th Street between Park and Lexington avenues. […]