January 20, 2025

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20 Email Marketing Services and Tools

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20 Email Marketing Services and Tools

Image: Depositphotos. Article by Samson Haileyesus. Small Business Trends – March 1, 2021.

For a small business, choosing the right email marketing services and tools can help you reach and connect with your target audience in a personalized way and increase sales at an affordable cost. Often overlooked, email marketing does have a significant impact on the bottom line of your business. Email continues to be the best-performing marketing channel. In fact, email marketing delivers an average Return on Investment (ROI) of 4400% or a $44.25 return for every single $1 spent.

By 2023 the number of daily global email users will jump to 3.473 billion and there will be 4.371 billion email users. Current trends suggest email accounts will grow faster than the number of worldwide email users, underscoring why your business should focus on email marketing campaigns. And the right email marketing services are essential to ensure the success of your business in this area. […]

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