How 3 Startups Achieved Growth by Enabling Memorable Customer Experiences

Photo caption: In today’s market, consumers are searching for memorable experiences from the brands they choose to shop. Here’s how Playsee, Go Disco, and Mingle Mocktails are tapping that trend. Photo courtesy of Mingle Mocktails. Article by Jackie Chiquoine. US Chamber of Commerce – May 16, 2022.

Whether developing a new service app or a consumer product, offering immersive experiences (with a local twist) can be key to unlocking a return on investment, founders said. How three startups accelerated growth via experience-driven business models: […]

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