TikTok is turning decade-old books into bestsellers for the first time as it inspires a reading renaissance

Image: Barnes and Noble. Article by Angelina Hue. Business Insider – September 18, 2021. 

• One of TikTok’s many niches is #BookTok, which has billions of views. It’s been a boon to the book industry.
• Even Barnes & Noble locations now have TikTok-inspired displays featuring popular books on #BookTok.
• “Many authors I follow say their sales have never been as high as they are now, thanks to BookTok,” user Sydney Blanchard told Insider. […]

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