January 25, 2025

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10 Charts That Will Change Your Perspective Of Marketing Technology

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10 Charts That Will Change Your Perspective Of Marketing Technology

83% of B2B marketers are going to focus more and invest in data analytics in 2020 according to a recent survey by Dun & Bradstreet.

Spending on AI-based marketing technology (martech) solutions is projected to reach $52.2B by 2021, attaining a Compound Annual Growth Rate (CAGR) of 46.2% from 2016 to 2021, according to the International Data Corporation.

One in five marketing organizations is increasing its spending on marketing technology in 2020. […]

The following ten charts provide insights into marketing technologies’ rapid growth and many contributions to businesses using them today […]

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