5 Content Marketing Trends to Know in 2021
1 min read
Image Credit: Pinkypills / Getty Images. Article by Thomas Griffin, President and CTO at OptinMonster.
Content marketing will have a massive impact on sales and engagement in 2021.
Content marketing is one of the oldest and most effective tools businesses have to connect with consumers. A helpful and informative post is just the thing to turn a casual visitor into a lifelong customer. Similarly, creating content is an excellent way to drive new people to your website. There’s a good reason why companies that blog see 55% more web traffic than non-blogging brands.
But creating a jaw-dropping content strategy is not always a straightforward process.
As technology advances and consumers get more powerful tools in their hands, businesses have to adjust. We encountered more curveballs than we thought possible in 2020, so getting a proper strategy ready for 2021 can help save you time, money, and energy. […]
