Blue-Collar Companies Must Address The Technology Gap To Attracts Millennials And Gen Z Workers
1 min readAttracting a new age of workers to blue-collar jobs is top of mind for many industries, particularly as baby boomers retire and the interest of younger generations in trade and blue-collar jobs wanes.
In fact, skilled trade jobs have become the most difficult positions for employers to fill.
As millennials and Generation Z face the daunting cost of college education and questions about the investment’s ROI, blue-collar and skilled-labor fields have a developing opportunity to attract workers. As Mike Rowe, former host of Dirty Jobs, has said, “We are lending money we don’t have to kids who can’t pay it back to train them for jobs that no longer exist.” […]