How Augmented Reality Can Revolutionize Political Campaigning

Image: Getty. Article by Amit Agrawal – Forbes Councils Member.

Political parties have been known to employ disruptive methodologies and strategies to influence people. Modern technologies and communication mediums are rapidly transforming the way political campaigns are carried out. With the assistance of varied external influences or marketing efforts, such as using social media, the rate of adoption of new ideas can be accelerated. Who can forget the impact of Facebook on the Obama campaign? It was the first major instance of social media utilized for political campaigning. With its success, political parties and leaders started paying attention to build their social media following. […]

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